![]() ![]() ![]() While the BMW and Ford logo look simple, emblems can get confusing to look at because of their many details, like this one. You are looking for your logo to convey a sense of solemnity. You want your brand to represent a sense of tradition/longevity. BMW logo is the perfect example of emblem logoĮmblems are arguably the oldest type of logo as they have been used since at least the middle ages, if not before. This gives your brand a classic look that represents time-lasting quality. Let me introduce to you 5 most widely-used design styles.Įmblems are logos that have text inside of a symbol. This has to based closely on the feeling of your brand and there is no one style that is right for everyone, only what’s right for your brand. ![]() Once you have a clear idea of your brand and what feeling it is going to stand for, the next thing you want to do is pick the right design aesthetic. The key is figuring out what the emotion behind your brand is.Īnd not until can you decide what feeling your brand is going to create that you can know what design style, color, typography can be used on your logo. So, how do you want people to think of your brand? How do you want to make them feel?
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